MVP Development
Custom Podcast Player with Ad Performance Tracking for Enterprise Clients
- January 1, 1
- Posted by
- Ad-Tech, Podcast, MVP Development, Platform Development, Analytics, Audio Streaming
The Client
Listen Network is a paid podcast distribution platform that delivers guaranteed downloads from surgically targeted audiences. Their clients include agencies and enterprise brands like PRX, Content Allies, PwC, Meta, Zendesk, and Gusto. The company uses LinkedIn and Google Display targeting to reach specific demographics down to the job-function level—“HR managers at aerospace companies over 1,000 people”—filling the “paid media” gap in the PESO marketing model for podcasts.
Strategic Technical Leadership Accelerating AgriTech Innovation
- January 1, 1
- Posted by
- Fractional CTO, AgriTech, Precision Agriculture, IoT, Strategic Leadership, MVP Development
The Client
ABACROP is an innovative agritech startup building precision agriculture technology solutions for modern farming operations. The company saw an opportunity to bring data-driven decision making to an industry that has historically relied on intuition and experience. Modern sensors, IoT devices, and satellite imagery can provide farmers with unprecedented insight into crop health, soil conditions, water usage, and yield optimization—but most farmers lack the technology platform to capture and act on this data.